KAYFABE

The most honest lie. Borrowed from wrestling, recast by Gutfeld. Staged, recognized, and willingly believed.


Red + Blue: Public theater. Everyone knows, no one interrupts.
Twin Blue: Protocol of shared pretend.
Pink + Green: Play acting with a wink.

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    Premium Tees

    Wrap yourself in comfort. Midweight, it’s made of 100% combed cotton for a soft, luxurious feel.

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    Twill Hats

    Low-profile, 100% cotton twill, curved visor, adjustable brass buckle. Structured for function, worn for clarity.

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